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VisionThree
Industries · Automotive

Automotive

Bring the showroom online, OEMs, dealers and accessory brands use VisionThree to let buyers explore trims, packages, colors and accessories in manufacturer-grade 3D, on any device.

+45%
Conversion lift
−35%
Returns
Real-time
Photoreal 3D

Trusted by leading brands worldwide

B&QWalmartRimowaAndrew MartB&QWalmartRimowaAndrew Mart
+45%
Higher conversion on configurable products
−60%
Fewer returns from sizing & fit issues
3.5×
Longer time on configurable product pages
98%
Render fidelity vs. studio photography

What it does

Every detail, rendered in real time

Bring the showroom online, OEMs, dealers and accessory brands use VisionThree to let buyers explore trims, packages, colors and accessories in manufacturer-grade 3D, on any device.

  • Real-time photoreal vehicle configuration
  • Trim, package, color and accessory rules built in
  • Live pricing across markets, finance and lease offers
  • Dealer portals, sales tools and self-serve configurators
  • AR preview for accessories in the buyer's driveway
  • Embed in OEM, dealer or marketplace storefronts

Capabilities

Built for products people obsess over

A purpose-built toolkit for visual commerce, not a generic 3D viewer with a checkout bolted on.

01

Color & finish accuracy

Calibrated PBR rendering of paints, wheels, interiors and trims, indistinguishable from studio.

02

Trims & packages

Full model-year configuration with valid-only trim, package and option combinations.

03

Rules & compliance

Market-specific rules, regulatory options and dealer override workflows handled in one engine.

04

Live pricing & offers

MSRP, dealer pricing, finance and lease offers updated in real time per market and program.

05

Accessory AR

Place a roof rack, mudflaps or alloy wheels onto the buyer's actual vehicle from any phone.

06

OEM-grade quality

Approval workflows, brand QA and SLAs trusted by global automotive programs.

How it works

From data to launch in four steps

A guided rollout, your team brings the catalog, ours brings the pixels.

01

Bring your data

Vehicle CAD, option codes, price books and dealer hierarchies integrated into one model.

02

Define rules

Trims, packages, market constraints and dealer overrides configured visually.

03

Deploy

Embed in OEM, dealer or marketplace storefronts, plus tablet sales tools.

04

Convert

Configurations become qualified leads, signed orders and dealer pipeline.

Integrations

Plays nicely with your stack

Connect to your commerce platform, CRM, CPQ and ERP. We meet your data where it lives, no rip-and-replace required.

See all integrations
Shopify Plus logoShopify Plus
Salesforce logoSalesforce
SAP logoSAP
WooCommerce logoWooCommerce
BigCommerce logoBigCommerce
HubSpot logoHubSpot

Case studies

Real results from brands redefining visual commerce

Boost conversions

Faster sales and simplified complexity

Lumen & Oak launched with VisionThree to simplify buying for their modular range, improving conversion rates and delivering dynamic pricing accuracy across regions.

+38%
conversion uplift
Get the details

Where it shines

Where teams put this to work

Explore industries
01

Vehicle configurators

OEM-grade trim, color and option visualization for any vehicle range.

02

Accessories & up-sell

Sell add-ons in context with AR preview on the buyer's actual car.

03

Dealer portals

Equip showroom and digital teams with a unified 3D selling tool.

FAQ

Questions,
answered.

Everything you need to know to get started. Still curious? We're a quick conversation away.

Talk to our team
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Real humans, no bots

How accurate is the rendering vs studio photography?

+

We use PBR materials, calibrated lighting and OEM CAD so renders match brand studio shots within a few percent.

Can we run per-market rules and pricing?

+

Yes, market, dealer, finance and lease rules are all handled in our rules engine and price book.

Does it integrate with our CRM and DMS?

+

Yes. We integrate with major CRMs and dealer management systems, including Salesforce and Microsoft Dynamics.

How long to launch?

+

OEM-grade automotive configurators typically launch in 12-16 weeks; dealer and accessory rollouts in 6-8 weeks.

Bring your showroom online

Book a demo and we'll show you a branded prototype on one of your current vehicle programs.